Owain Rich
We created NBC's first Mixed Reality show.
In 2017 we decided to work out a way of using VR drawing tools like Google Tilt Brush to create linear video products. Alongside the super talented creative genius Deborah Basckin , we made a series for NBC using VR to explain concepts and data. With a team of just two we pumped out weekly episodes. This project captured industry attention and is even in the official Google Tilt Brush wikipedia entry.
New Slang: IBF
Messy vs Neat
New Slang: Jit
3.7 Million views
Reached younger NBC audience
Award winning
Press and awards
The project won an NPPA award for excellence in innovation, two INMA Global Media awards and a Fast Company innovation by design award. It also featured in several articles including by Niemen Lab.